Billion Dollar Brows

Eyebrows are one of the most important features of our faces – and yet they are often the most neglected.


Developed by Natalie and Tim Plain, a husband and wife team, Billion Dollar Brows was created to stop this neglect and help customers all over the globe obtain the beautiful brows they deserve at a sensible price.

Brow Boost was the initial product to be born. Designed to help men and women condition their thin, over-tweezed eyebrows, Brow Boost was an immediate success, garnering press attention on the Rachael Ray Show and Redbook magazine. Thanks to Brow Boost, we helped customers all over the globe achieve healthier, fuller brows.

Within a year of Brow Boost’s release, a line of cosmetics tailored made for eyebrows was launched into the market. The original limited offering of Brow Gel and Universal Brow Pencil quickly grew into a complete range of products dedicated exclusively towards eyebrows. The pencils, gels, powders and tools we manufacture are all made of the finest ingredients and materials while still offering tremendous value.

Our Mission

BDB makes it their mission to share their styling knowledge and offer fabulous, effective products, among them the patented Brow Buddy tool, the Universal Brow Pencil, their exclusive brushes, gels and powders, and their most recent release, Glitter Brows—a unique product developed in response to consumer demands for dramatic colors.

We hope that our passion for brows resonates and inspires you to get the beautiful brows you deserve. It’s what we live for here at BDB

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